The average cost for a bridesmaid dress typically ranges from $100 to $300, with The Knot’s latest Real Weddings Study citing a national average around $128 for the dress itself.
This figure, however, does not include additional expenses like alterations, shoes, and accessories, which can significantly increase the total financial commitment for each bridesmaid.
At bjornandcompany, we help couples and their bridal parties understand these costs to ensure a beautiful and stress-free wedding experience.
What is a realistic bridesmaid dress budget?
To budget effectively for bridesmaid dresses, consider these practical tiers:
- Budget-Friendly: Aim for $50-$99 per dress for cost-conscious weddings, often found through online sales or discount retailers.
- Mid-Range: A comfortable budget is $100-$175 per dress, providing a wide selection from popular online bridal retailers.
- Premium: For more formal weddings or specific designer requests, expect to pay $175-$300+ per dress, typically found in boutiques or high-end online stores.
How much should you budget for each bridesmaid?
When considering the full cost per bridesmaid, bjornandcompany recommends budgeting between $200 and $500+ per person, covering the dress, alterations, shoes, and basic accessories. This comprehensive approach ensures no hidden costs surprise your bridal party.
Bridesmaid Dress Cost at a Glance
Understanding the different price points for bridesmaid dresses helps set clear expectations. The cost of a bridesmaid dress is often influenced by where it’s purchased and the level of service and customization involved. This table provides a quick overview of what you can expect across various budget levels.
| Budget level | Dress price | Typical shopper |
|---|---|---|
| Budget | $50,$99 | Cost-conscious wedding |
| Affordable/mid-range | $100,$175 | Most bridal parties |
| Premium | $175,$300 | Formal weddings |
| Designer | $300,$600+ | Luxury/black-tie |
| Custom | $250,$600+ | Bespoke or unusual requirements |
These figures are planning ranges, not fixed national averages. They help you anticipate costs based on the style and shopping experience desired. For more insights on where to find stylish options, explore our guide on Where To Find Stylish Bridesmaid Dresses.
How Much Will Bridesmaid Dresses Cost for the Whole Bridal Party?
The total cost of bridesmaid dresses can quickly add up, especially when you consider the entire bridal party. Planning for this cumulative expense from the start is crucial for the couple’s overall wedding budget. bjornandcompany advises couples to factor in the total cost of attire early in their wedding planning checklist.
| Bridesmaids | $100 each | $150 each | $200 each | $300 each |
|---|---|---|---|---|
| 3 | $300 | $450 | $600 | $900 |
| 4 | $400 | $600 | $800 | $1,200 |
| 5 | $500 | $750 | $1,000 | $1,500 |
| 6 | $600 | $900 | $1,200 | $1,800 |
| 8 | $800 | $1,200 | $1,600 | $2,400 |
As you can see, even a slight increase per dress can lead to a significant jump in the total cost for the entire party.
Example: a five-bridesmaid wedding
For a five-bridesmaid wedding, if each dress costs $150, the initial dress budget is $750. However, once you factor in estimated alterations (e.g., $50 per dress for a total of $250) and accessories (e.g., $75 per bridesmaid for shoes and jewelry, totaling $375), the actual attire budget for the bridal party climbs to approximately $1,375. This realistic calculation prevents unexpected financial strains.
What Makes Bridesmaid Dresses More or Less Expensive?
Several factors influence bridesmaid dress pricing, from the materials used to the brand name. Understanding these elements helps both couples and bridesmaids manage expectations and make informed choices.
The choices made here can directly impact the overall wedding dress budget, including choices for the bride’s own wedding dress styles.
Designer and retailer
Dresses from well-known designers or traditional bridal boutiques often carry a higher price tag due to brand recognition, exclusive designs, and personalized service.
Online retailers like Azazie or Lulus, in contrast, typically offer more affordable options. For example, current Azazie listings show many dresses in the $99,$129 range, while traditional boutiques might start around $150,$200.
Fabric and construction
The type of fabric plays a significant role in cost. Before buying, check the garment’s fiber content and care information using the FTC apparel labeling guidance.
Luxurious materials like silk, high-quality lace, or velvet are more expensive than chiffon, satin, or crepe. The complexity of the dress’s construction, such as intricate draping or multiple layers, also adds to the price.
Dress length and silhouette
Generally, floor-length gowns cost more than knee-length or midi dresses due to the additional fabric required. Complex silhouettes like mermaid or ballgown styles also demand more material and detailed construction, increasing their price compared to simple A-line or sheath dresses.
Embellishments and detailing
Dresses with extensive beading, sequins, embroidery, or delicate lace appliques are more costly. These details are labor-intensive and use premium materials, driving up the overall price.
Custom sizing and customization
Opting for custom-sized dresses or requesting specific modifications can add significantly to the price. While it ensures a perfect fit, it bypasses standard sizing and often incurs additional fees.
Wedding formality
The formality of the wedding often dictates the dress style. Black-tie or highly formal weddings typically require more elaborate, higher-priced gowns, while casual or backyard weddings allow for simpler, more affordable options.
Color availability
Some specific or custom-dyed colors might be more expensive or limited in availability, potentially leading to rush fees if not ordered well in advance.
Rush ordering and timing
Waiting until the last minute to order can drastically increase the cost of bridesmaid dresses. Rush fees for production and expedited shipping can add $50 to $200+ per dress.
This is a common mistake that bjornandcompany helps couples avoid by establishing a clear timeline for wedding planning, including when to order bridesmaid dresses, as detailed in our guide on When To Order Bridesmaid Dresses: A Timeline For Wedding Planning.
How Much Do Bridesmaid Dress Alterations Cost?
Bridesmaid dress alterations are an almost universal additional expense, and understanding these costs upfront is vital for the overall budget. Most bridesmaids will need some form of alteration to ensure a perfect fit, which is rarely included in the dress’s initial price.
Typical alteration costs range from $30 to $150+, depending on the complexity of the work and your location. Here’s a breakdown of common alterations:
- Hemming: Shortening the dress is one of the most common alterations, ranging from $20 to $75, with more intricate hems (like those with multiple layers or lace) costing more.
- Taking in the waist/bust: Adjusting the bodice or waist for a snugger fit can cost between $30 and $70.
- Adjusting straps: Simple strap adjustments are usually $15 to $35.
- Bust alterations: More complex bust adjustments, especially with boning or intricate necklines, can be $40 to $100+.
- Complex alterations: Redesigning a neckline, adding sleeves, or significant structural changes can easily exceed $100 and sometimes reach $200+.
- Embellished fabrics: Dresses with beading, sequins, or delicate lace require specialized skills, which increases the alteration cost.
It’s important to note that not every bridesmaid will need the same level of alterations, but budgeting for this expense for each person is a smart move.
What Other Bridesmaid Expenses Should You Budget For?
The bridesmaid dress is just one piece of the puzzle. Being a bridesmaid involves several other financial commitments that both the couple and the bridal party should be aware of. At bjornandcompany, we emphasize transparent communication about all potential costs.
Shoes
Bridesmaids will need appropriate footwear that complements the dress and the wedding’s formality. Costs can range from $30 for simple flats to $150+ for designer heels. Often, the couple specifies a color or style, but bridesmaids usually purchase their own.
Jewelry and accessories
Necklaces, earrings, bracelets, and hair accessories can add sparkle to the outfit. These items can cost anywhere from $20 to $100+, depending on the desired look and quality. Sometimes the couple provides a specific piece of jewelry as a gift.
Undergarments and shapewear
The right foundation is crucial for making the dress look its best. This might include a specific bra, shapewear, or slips, which can range from $20 to $80+.
Hair and makeup
Professional hair and makeup services for the wedding day can be a significant expense. If the couple requires professional services, it’s customary for them to cover the cost, or at least subsidize it. If optional, bridesmaids may choose to pay themselves, with prices for hair often ranging from $75 to $150, and makeup from $75 to $150+ per person.
Steaming and dry cleaning
Dresses often arrive wrinkled and may need professional steaming before the event. Always follow the garment’s care instructions; the FTC Care Labeling Rule requires covered apparel to provide regular-care instructions.
If the dress is purchased secondhand or rented, dry cleaning might also be an expense. Expect to pay $15 to $50 for steaming.
Shipping and rush fees
If dresses are ordered online, shipping costs can add $10 to $30 per dress. As mentioned, rush fees for last-minute orders can be substantially higher.
Who Usually Pays for Bridesmaid Dresses?
The question of who pays for bridesmaid dresses is a common one, with traditions evolving alongside modern wedding etiquette. In the US, the traditional arrangement is that bridesmaids cover the cost of their own dresses and related attire, although The Knot’s bridesmaid cost guide notes that arrangements can vary.
However, this is not a hard-and-fast rule, and bjornandcompany helps couples navigate these conversations. For a deeper dive into etiquette, see our guide on Who Pays For Bridesmaid Dresses: Etiquette.
When bridesmaids normally pay
Typically, bridesmaids are expected to pay for their own dress, shoes, and accessories. This tradition stems from the idea that being asked to be a bridesmaid is an honor, and the associated costs are part of accepting that role.
When the couple should consider paying
There are several scenarios where the couple might choose to cover part or all of the bridesmaid dress costs:
- Expensive dresses: If the couple selects a high-end or designer dress that significantly exceeds typical bridesmaid budgets.
- Custom dresses: For unique or custom-made dresses that are a specific vision of the couple.
- Uniformity requirements: If the couple insists on a very specific type of shoe, jewelry, or undergarment that bridesmaids wouldn’t otherwise own.
- As a gift: Some couples generously cover these costs as a token of appreciation for their bridal party.
What if the dress costs more than a bridesmaid can afford?
Open and honest communication is key. Bridesmaids should feel comfortable discussing financial concerns with the bride or couple. Solutions can include:
- Finding alternatives: Exploring a more affordable dress option within the chosen color palette.
- Partial subsidy: The couple might offer to cover a portion of the cost.
- Loaner: For a destination wedding or special circumstances, the couple might loan the dress or cover specific costs.
What about destination weddings?
For destination weddings, where bridesmaids already incur significant travel and accommodation expenses, the couple often steps in to cover dress costs as a gesture of support. This helps alleviate the overall financial burden on their closest friends.
Matching vs. Mismatched Bridesmaid Dresses: Which Costs Less?
The trend of mismatched bridesmaid dresses offers both aesthetic flexibility and potential budget advantages, but it’s crucial to understand how costs truly compare. Many couples choose mismatched styles for a personalized look, but it doesn’t automatically mean a cheaper overall cost.
Matching dresses
- Easier coordination: The couple selects one specific dress, color, and style, simplifying the shopping process.
- One price point: All bridesmaids typically pay the same price for the dress, making budgeting straightforward.
- Less individual flexibility: Bridesmaids have fewer options to choose a style that best suits their body type or budget.
Mismatched dresses
- Different price points possible: Bridesmaids can choose dresses within a set color palette or fabric, allowing for a range of prices to suit individual budgets. This often helps address the question of “How Much Do Bridesmaid Dresses Cost?” more flexibly for each person.
- Better fit flexibility: Each bridesmaid can select a silhouette that flatters them most, increasing comfort and confidence.
- Can accommodate different budgets: Some bridesmaids might opt for a higher-end dress, while others choose a more affordable option, as long as they adhere to the overall aesthetic.
- Requires stronger color/style coordination: The couple needs to provide clear guidelines on color swatches, fabric types, and general formality to ensure a cohesive look. Without proper guidance, mismatched can look messy rather than intentional.
Important nuance: mismatched dresses are not automatically cheaper. While they offer individual budget flexibility, if some bridesmaids choose expensive options, the overall cost to the bridal party (if they’re paying) could still be substantial. The savings come from the option to pick a less expensive dress, not from the concept itself.
Where Can You Buy Affordable Bridesmaid Dresses?
Finding affordable bridesmaid dresses requires knowing where to look and understanding the trade-offs of different shopping channels. Many options exist beyond traditional bridal boutiques that can help manage the cost of bridesmaid dresses.
The Knot also maintains a current selection of bridesmaid dresses under $100, which can help shoppers compare lower-cost options.
Online bridal retailers
Websites like Azazie, Birdy Grey, Lulus, and Revelry specialize in bridesmaid dresses and often offer a wide selection at competitive prices, typically ranging from $90 to $180. These platforms allow bridesmaids to shop from home, try on samples, and often offer dresses under $100, such as some of Azazie’s current listings.
Traditional bridal stores
Stores like David’s Bridal offer a mix of price points, from their in-house DB Studio line to designer collaborations. While they provide an in-person shopping experience and alteration services, prices can range from $120 to $300+.
Department and fashion retailers
Mainstream department stores (like Nordstrom, Macy’s, ASOS) and fast-fashion brands sometimes carry formal dresses that can double as bridesmaid attire, with prices often starting under $100.
This route offers flexibility but may require more effort to find matching styles or specific colors. For inspiration on finding stylish options, refer to bjornandcompany’s guide on Where To Shop For Bridesmaid Dresses: Top Picks.
Sample sales and clearance
Keep an eye out for sample sales at bridal boutiques or clearance sections online. You might find designer dresses at a significant discount, though selection may be limited to specific sizes and styles.
Secondhand marketplaces
Platforms like Stillwhite or pre-owned occasionwear sites can offer gently used bridesmaid dresses at a fraction of their original price, a great option if you’re looking to save money on a wedding. This is an excellent way to score a designer dress on a budget.
Dress rental
Services like Rent the Runway allow bridesmaids to rent designer dresses for a fraction of the retail price. This is ideal for one-time wear, especially for very formal or destination weddings, often costing $50 to $150.
10 Ways to Save Money on Bridesmaid Dresses
Budgeting for bridesmaid dresses doesn’t mean sacrificing style. With smart planning, you can find beautiful options without breaking the bank. Here are bjornandcompany’s top tips to reduce the cost of bridesmaid dresses:
- Set a maximum price before shopping. Clearly communicate a budget with your bridal party before anyone starts looking.
- Let bridesmaids choose from a color palette. This allows them to pick a dress within their budget, a style that flatters them, and still maintain a cohesive look.
- Shop online. Online retailers often have lower overheads, translating to more affordable dress prices.
- Order early. Avoiding rush fees for production and shipping can save a significant amount.
- Watch for sample sales. Many bridal boutiques hold sales where you can find discounted dresses.
- Consider rental. For a one-time wear event, renting a dress can be a cost-effective alternative.
- Buy secondhand. Check online marketplaces for pre-owned dresses in excellent condition.
- Choose re-wearable styles. Opt for dresses that bridesmaids can genuinely wear again, making their investment more worthwhile. See our guide on Creative Ways To Repurpose Bridesmaid Dresses for ideas.
- Avoid unnecessary accessories from bridal boutiques. Bridal stores often mark up accessories. Consider purchasing shoes, jewelry, and clutches from department stores or online fashion retailers.
- Compare alteration costs before choosing the cheapest dress. Sometimes a slightly more expensive dress that fits better initially will cost less in alterations than a cheaper dress requiring extensive work.
How Much Should You Spend on a Bridesmaid Dress?
Deciding how much to spend on a bridesmaid dress involves balancing the couple’s vision with the bridal party’s financial comfort. At bjornandcompany, we believe the ideal amount is one that feels reasonable to both parties, ensuring the celebration is joyous for everyone.
Consider these guidelines for setting your target price range:
- Under $100: This is an excellent target if you have a tight budget or want to minimize the financial burden on your bridesmaids. You’ll find great options during sales, from fast-fashion retailers, or secondhand.
- $100,$150: This is a strong and popular target for many US weddings. This range offers a wide variety of styles, colors, and quality from reputable online bridal retailers like Azazie or Birdy Grey.
- $150,$250: Reasonable for more formal weddings, dresses from traditional bridal stores, or those with more intricate details and higher-quality fabrics.
- $250+: If your vision requires a premium designer dress or a highly formal style, discuss affordability with your bridal party before making it mandatory. Consider offering to subsidize or cover a portion of the cost.
Ultimately, the best approach is to communicate openly with your bridesmaids about their budgets and find a solution that works for everyone.
Bridesmaid Dress Cost by Wedding Type
The style and formality of a wedding significantly influence the expected cost of bridesmaid dresses. A black-tie ballroom event naturally calls for a different kind of attire than a casual beach wedding. bjornandcompany helps couples align their wedding vision with realistic budget expectations for their bridal party.
| Wedding type | Suggested dress budget |
|---|---|
| Backyard/casual | $70,$130 |
| Garden/outdoor | $80,$150 |
| Beach | $80,$160 |
| Cocktail | $100,$200 |
| Formal ballroom | $150,$300+ |
| Black tie | $200,$400+ |
| Destination | $100,$250+, depending on other travel costs |
These budgets are planning guidance, offering a starting point for discussions with your bridal party. For destination weddings, remember that dress costs are often just one part of the financial commitment, alongside What Is A Destination Wedding Package? Costs + Inclusions.
How Far in Advance Should You Buy a Bridesmaid Dress?
Timing is a critical factor in managing the cost and availability of bridesmaid dresses. Ordering too late can lead to rush fees, limited choices, and added stress for everyone involved. Bjornandcompany recommends a clear timeline to avoid these common pitfalls.
- In-stock dresses: If opting for ready-to-ship dresses from online or department stores, you might only need 3-4 months, but popular sizes and colors can sell out.
- Made-to-order dresses: Most bridal retailers operate on a made-to-order basis. These typically require 6-8 months for production and delivery.
- Custom sizing: If any bridesmaid requires custom sizing, add an additional 1-2 months to the made-to-order timeline.
- Alteration time: Allow 2-3 months for alterations. This includes time for multiple fittings, especially if complex work is needed. Seamstresses can be very busy during peak wedding season, so booking early is crucial.
- Peak wedding season: If your wedding is during a popular month (e.g., June, September, October), plan even further in advance as demand for dresses and alteration services will be higher.
- Rush-order risks: While rush orders are possible, they come with significant extra charges (often 20-50% of the dress price) and still carry the risk of delays or limited options.
A good rule of thumb is to have dresses ordered and delivered at least 3-4 months before the wedding, leaving ample time for alterations without incurring rush fees.
FAQ About Bridesmaid Dress Costs
What is the average cost of a bridesmaid dress?
The average cost for a bridesmaid dress in 2026 is approximately $128, based on The Knot’s latest cited Real Weddings Study. However, prices can range widely from $50 to $300+, depending on the brand, fabric, and where it’s purchased.
Is $150 expensive for a bridesmaid dress?
No, $150 is generally considered a reasonable and mid-range price for a bridesmaid dress. Many high-quality, stylish options are available in this price bracket from popular online retailers.
Is $100 enough for a bridesmaid dress?
Yes, $100 can be enough for a bridesmaid dress, especially if you shop during sales, use online retailers like Azazie that offer options under this price point, or explore department store clearance sections.
Who pays for bridesmaid dresses in the US?
Traditionally, bridesmaids pay for their own dresses in the US. However, it’s increasingly common for couples to contribute or cover the cost, especially for expensive dresses or if they have specific requirements. More details can be found in our guide Who Pays For Bridesmaid Dresses: Etiquette.
How much should bridesmaid dress alterations cost?
Bridesmaid dress alterations typically cost between $30 and $150+, depending on the complexity of the work (e.g., hemming, taking in, strap adjustments) and the local tailor’s rates.
Are mismatched bridesmaid dresses cheaper?
Mismatched bridesmaid dresses are not inherently cheaper, but they offer greater budget flexibility. Bridesmaids can choose styles within a specified color palette that fit their individual budgets, potentially leading to lower costs for some individuals.
How much should I budget for the complete bridesmaid outfit?
For the complete bridesmaid outfit, including the dress, alterations, shoes, and basic accessories, bjornandcompany recommends budgeting between $200 and $500+ per person to cover all potential expenses.
When should bridesmaids order their dresses?
Bridesmaids should ideally order their dresses 6-8 months before the wedding, especially for made-to-order styles, to allow ample time for production, shipping, and 2-3 months for necessary alterations. For a full timeline, see When To Order Bridesmaid Dresses: A Timeline For Wedding Planning.
Are designer bridesmaid dresses worth it?
Designer bridesmaid dresses can offer unique designs, higher-quality fabrics, and superior construction. Whether they are “worth it” depends on the couple’s budget, the wedding’s formality, and the bridesmaids’ willingness to invest in a more expensive garment.
Can you get good bridesmaid dresses for under $100?
Yes, absolutely. Many online retailers and department stores offer beautiful and stylish bridesmaid dresses for under $100, especially during sales events or from their more affordable collections.
Conclusion
Understanding how much bridesmaid dresses cost involves more than just the price tag of the dress itself. From the reported average of $128 to the comprehensive outfit budget of $200-$500+ per person, various factors contribute to the final expense.
By planning early, communicating openly about budgets, and exploring different shopping avenues, both couples and bridesmaids can manage costs effectively. Bjornandcompany is here to guide you through every detail, ensuring your wedding planning, including bridesmaid attire, is seamless and joyful.
